
About us
sophie EllisShare
Hi, I'm Sophie, the founder of Halt Equestrian. 🌟
Why the name HALT? It's named after my children, Halle and Troy. With the recent addition of Honey, it now represents all three of my children!
Halt began following redundancy during the lockdown. I had the pleasure of working for a startup e-commerce brand for many years, but as we navigated through COVID-19 and lockdowns, many of us, including myself, were made redundant. This came at a tricky time, as my son was 9 months old and my daughter 2 years old. I knew whatever job I took next had to offer the same flexibility, which, as a working mum, is often impossible!
However, the redundancy fueled my desire to start my own e-commerce business. I had the knowledge, but could I make it work, and what would my product be? After a brief chat with some friends at the stables who didn't laugh at my idea of starting an equestrian clothing brand, I set to work on the designs and launched the first products in May 2021. Since then, we've sold out of every new product we've introduced, scaled the business to a fully operational e-commerce venture, and even featured in VOGUE as an up-and-coming equestrian brand. Our children's range is a favorite for many top UK and international riders' children, and we attend every trade show we aspired to trade at.
Halt is an ever-evolving brand, but at its heart, I wanted my product to be the best on the market. We're always investing in designs, ensuring our factories align with our ethos. None of our designs are heavily branded because good quality clothing stands out on its own. We invest in the fabrics and fit, letting customers shout about the clothing. The reviews have been amazing—we've received thousands of 5-star reviews and are so proud of what the brand has become. We've also introduced Halt-cycle, our clothing take-back program, which has proved very popular.
As a rider, I test every product—I ride in them, walk in them, and everything in-between. Riding has been a passion of mine since I was very young, having owned horses all my life and showjumped at an amateur level until my early 20s. Now, both my children ride and continually inspire our children's range.
We hope you love HALT as much as we do. We welcome all your feedback. Moving through the seasons, we will be bringing out more and more clothing and look forward to pushing the brand even further.
Thank you to all our loyal customers over the years who have allowed me to develop the range and make HALT what it is today.
Love, Sophie - Halt HQ x